We Build It. We Run It.
You Get Back to Business.
A modern website for your gym or trade business, built and live, then hosted, updated, and kept found on Google for one simple monthly price. No tech to learn. No surprise bills.
$895 to build → then $89/month
No long-term contract, cancel anytime
How It Works
Simple and hands-off. You stay focused on your members and customers, we handle the website.
Book a quick call
We talk about your business, your customers, and what you want your website to do. No pressure.
We design & build it
We build a clean, modern site around your business, fast, mobile-friendly, and built to bring in calls and customers.
We launch & host it
We put it live on fast, secure hosting, connect your domain, and set up your Google Business Profile so people can find you.
We keep it running
Updates, backups, security, and Google visibility, all handled for $89/month. Need a change? Just send it over.
What's Included Every Month
One flat $89/month covers everything below. No add-ons, no nickel-and-diming.
Fast, Secure Hosting
Your site runs on fast, reliable hosting, the same trusted cloud that powers some of the biggest sites online. Handled for you.
Small Updates Included
Hours, photos, class times, prices, a bit of new text, just send it over and we'll take care of it.
Found on Google & AI Search
We structure your site so Google and AI assistants understand your business, plus we set up your Google Business Profile.
Backups & Security
Daily backups, security monitoring, and an SSL lock on your site, so nothing breaks and your visitors stay safe.
Simple Social Guidance
Not sure what to post or how your site and Facebook should work together? We'll point you in the right direction.
A Real Local Person
You call or text me, Scott, based in Peabody. No tickets, no call centers, no runaround.
What Counts as a Small Update?
The goal is to keep your site current without turning every little change into a project.
Included
- Text changes
- Photo swaps
- Hours & class/schedule updates
- Service & pricing edits
- Small layout tweaks
- Basic SEO title/description updates
Quoted Separately
- New pages
- Full redesigns
- Custom features
- Online store / booking systems
- Large content rewrites
- New integrations
No Surprises
Bigger work is always scoped and priced clearly before we start. You'll never get a surprise bill, and we can build anything you need down the road.
Why Owners Choose Us Over Doing It Themselves
| DIY Site Builders (Wix / Squarespace / GoDaddy) |
Simplify It Labs | |
|---|---|---|
| Who builds it | You do, on nights and weekends | We do, done in days, not months |
| Updates | You log in and figure it out | Send it over, we handle it |
| Getting found on Google | On your own | SEO + Google Business Profile included |
| When something breaks | A help center in another timezone | Call or text Scott directly |
| Backups & security | Mostly your problem | Daily backups, monitored |
| Local & accountable | A faceless platform | A real person on the North Shore |
Simple, Honest Pricing
Two ways to start. One flat monthly price to run it. No surprises.
Everything you need to get found and get leads.
- Complete modern website: core pages plus up to 4 service pages
- Optimized for up to 4 hyper-local keywords and phrases
- First month of Local SEO included, with Google Business Profile setup or review
- AI search foundation: the structure AI assistants need to find you and get your story right
- Hosting, updates, backups, security & direct support at $89/mo
For businesses ready to own their towns and services.
- Everything in Foundation
- Larger site with service-area pages for the towns you serve
- Optimized for up to 10 local keywords and phrases
- Review showcase and deeper AI answer content (FAQs, direct answers)
- First 3 months of Local SEO included, plus more included update time monthly
Local SEO Plan: $399/month
After your included SEO period, keep climbing. Ongoing keyword growth, content updates, Google Business Profile management, review strategy, AI visibility monitoring, and a plain-English monthly report. Month-to-month, like everything we do.
No long-term contracts, cancel anytime
Once a year, a $100 platform & security upgrade keeps your site fast, current, and secure. Bigger or custom projects are quoted separately, we can build anything.
Common Questions
How much does it cost?
The Foundation build is $895 one-time, then $89/month for hosting, maintenance, small updates, and support. The Growth build is $1,795 one-time, then $149/month, with a bigger site, service-area pages, and more SEO included. Ongoing Local SEO is $399/month if you want us to keep pushing after your included period. Bigger or custom projects get a simple custom estimate.
Is there a long-term contract?
No. Every monthly plan, including the SEO plan, is month-to-month and you can cancel anytime.
What does the $399/month Local SEO plan cover?
Ongoing keyword growth beyond your included phrases, content updates, Google Business Profile management, review strategy, AI visibility monitoring, and a plain-English monthly report on what moved. Your build includes the first month (Foundation) or first 3 months (Growth), so you can see the value before you ever pay for it.
Will AI tools like ChatGPT recommend my business?
Here's the honest answer: just being on the internet can get you mentioned by AI tools. The difference is what they say. We build your site with the structure and content AI assistants rely on, so when someone asks for a recommendation, your services, your towns, and your story come through accurately. Nobody can guarantee a specific AI answer, but you can control the source material, and that's what we do.
Do I own my website?
Yes. You own your content, your domain, and your brand. We build and manage the site for you so you don't have to think about the technical side.
Do you design a custom logo?
Already have a logo? We'll use it. If you don't, your site includes a clean, modern text-based logo with a simple icon to match your look. Full custom logo and brand design is available as a separate project if you want one down the road.
What counts as a small update?
Things like updating your hours, swapping a photo, changing class times or service descriptions, and small text edits are included, just send them over. Larger work like new pages or custom features is quoted separately.
Do you run ads or social media for me?
We focus on your website: building it, hosting it, and helping it get found on Google and AI search, plus setting up your Google Business Profile and giving you simple social media guidance. We don't run paid ad campaigns.
Is there an annual fee?
Once a year there's a $100 platform & security upgrade per site. It keeps your software and server current, fast, and secure, that's it.
Ready to Stop Worrying About Your Website?
We take on a limited number of North Shore gyms and trades so everyone gets real attention. Let's find a time to talk, no pressure, no obligation.